· By Johannes Olsson
Store front: your whole range online – automatically
Store front shows a bike shop’s full range online and updates stock automatically – from a simple product catalogue to full supplier flows.
Your whole range online – without the manual grind
You know the drill. A customer calls and asks "have you got it in?", and you put down the wrench to go and check. Meanwhile, half your range is invisible to everyone googling for a new cassette or a set of brake pads. Store front fixes exactly that: we show your shop's entire range online, clean and searchable, without you uploading a single product by hand.
For a bike shop it isn't just about looking professional online. It's about being where the customer is actually looking – and today nearly every purchase starts with a search. The service is also built by bike shop owners for bike shop owners. We run our own shop in Stockholm, so we know what works at the counter – not just on paper. The result is product pages that are clear, fast and ready to use straight away, whether you have a simple catalogue or a full-blown web shop.
SEK 999/month is roughly three extra derailleur hangers sold a month.
Stock levels that update themselves
What makes the biggest difference is that nothing needs maintaining by hand. Stock levels update automatically and can plug into both a simple website and your existing web shop. The product is in stock? Then it shows. Sold out? Then it disappears. No stale "in stock" labels that quietly lie to the customer.
The benefits show up fast:
- More customers find you – when your range is visible online, visits go up, both digitally and in store
- Less running to the workshop – fewer calls asking "have you got it in?"
- No technical work – we handle everything, including writing the product texts
- Support for your systems – Shopify, WooCommerce, Abicart and Nutid, with more connections added all the time
You keep selling bikes. We make sure the range gets seen.
Here’s an example from Trekstore Gothenburg, one of our partner shops: Trek Fuel EX 8 Gen 2
Start simple – grow as the shop grows
The beauty of it is that you don't have to decide everything at once. Store front can be used standalone or as part of a larger, tailored setup. No website at all? For a low one-off cost we build a complete, mobile-friendly site with your colours, your logo and the products integrated from the start.
Already have a web shop with many suppliers and a large range? Then we build custom flows between suppliers, stock and the web – so prices and articles are always mirrored correctly out to customers. You start at whichever end suits you and build on as the shop grows.
In just a few days your shop can have a complete, automated product catalogue on the web. And with a monthly cost equal to three extra derailleur hangers sold, the question becomes: why not?